Business development professional with 10+ years spanning international market expansion, multilingual client relations, events coordination, and cross-border partnership building - across Google, Mastercard, and international academia.
Fluent in the languages SRT Fairs' target markets speak. Experienced in building structure in undefined spaces. Ready to open new partnership categories and manage the full sponsor journey from first contact to post-event evaluation.
📸 English/Technical English for Computing Teacher at Senac 🇧🇷 - Brazil's Vocational Powerhouse - Mar 2006
📍 Coordinating operations in Lund, Sweden 🇸🇪 - April 2025
🇧🇷 Portuguese - Native
🇦🇷 Spanish - Fluent
🇬🇧 English - Advanced
🇬🇷 Greek - Independent
🇧🇬 Bulgarian - Basic [ Learning daily ]
🌐 Languages - The Market Access Superpower
For a role covering Europe, Asia, Latin America, the Middle East, and Africa, language is not a bonus - it is the entry ticket to each market. I bring five languages to every partner conversation, every proposal, every event.
Language | Level | Market Context |
🇦🇷 Spanish | Fluent | Lived and worked in Buenos Aires, Corrientes and Mendoza - daily life, professional and personal entirely in Spanish. Direct access to LATAM partner markets. |
🇬🇧 English | Advanced | Primary working language at Google EMEA for 5+ years - proposals, stakeholder comms, partner management |
🇧🇷 Portuguese | Native | University degree in Brazil, language lecturer at University of Patras, multilingual support at Mastercard. Brazil and Portugal market-ready. |
🇬🇷 Greek | Intermediate | Home country language - Southern European partner and education community context |
🇧🇬 Bulgarian | Basic | Day-to-day communication in Sofia |
💼 Career Snapshot - Built for This Role
🌐 Google Street View - Operations Lead · Community Manager · Team Coach
December 2019 - July 2025 · 5.5 years
EMEA-wide field operations - managing partners, building market presence, coordinating across 20+ countries with no existing playbook
What I actually did - in business development language:
- 🤝 New market entry: Deployed operations in markets with no prior presence. Identified local partners (Labour Providers, Dealerships), built relationships from cold, onboarded them into the operational framework.
- 📋 Partner lifecycle management: Managed the full relationship with external partners - from qualification and onboarding to day-to-day coordination, performance monitoring, and contract-level accountability.
- 🗣️ Multilingual outreach and engagement: Conducted partner calls, briefings and negotiations in Spanish, Portuguese and English across EMEA - removing language as a barrier to market access.
- 📊 Pipeline and progress tracking: Maintained structured visibility over active partner relationships, open issues and deliverables using internal tools - functionally equivalent to CRM pipeline management.
- 👥 Community Manager role: Designed induction communications, coached new joiners, and built consistency across a highly distributed, multicultural partner network.
- 🔄 Continual improvement mindset: After every operational cycle, identified gaps, proposed process changes, and fed improvements back into the system. Exactly the post-event evaluation loop SRT Fairs requires.
💳 Mastercard - CashPassport Division · Multilingual Client Relations Specialist
January 2016 - November 2019 · 3+ years
High-volume client interactions - multilingual support, case resolution, relationship management
- 💬 Delivered expert support in Portuguese 🇧🇷, Spanish 🇦🇷 and English 🇬🇧 for a global financial product used across multiple markets
- 📊 Managed case queues using Salesforce CRM - tracking client interactions from first contact to resolution
- 🤝 Built client trust through empathetic, precise communication under pressure
- 🔗 Collaborated cross-functionally with compliance, fraud and technical teams to resolve complex client situations
🏛️ University of Patras - Portuguese Language Professor / Lecturer
November 2014 - July 2015
The education sector from the inside - understanding how institutions think, decide, and build relationships
- 📚 Designed and delivered structured curriculum - directly relevant to understanding what universities and counselors value in an event partner
- 🗣️ Adapted complex material for diverse student profiles - the foundation of tailoring proposals and value propositions to different audiences
- 🌍 Part of an international academic community - firsthand understanding of the student journey that SRT Fairs' events are built around
⏪ Earlier Career - The Full Picture
Role | Where | Relevance to SRT Fairs Role |
📈 Digital Marketing Specialist | ByCupon, Buenos Aires 🇦🇷 | Lead generation, campaign management, Salesforce exposure, LATAM market knowledge |
💼 Sales Manager | Bronzatto, Porto Alegre 🇧🇷 | Pipeline management, client negotiation, closing deals, target-driven environment |
🎓 English and Portuguese Teacher | Brazil 🇧🇷 and Argentina 🇦🇷 | Deep education sector roots, cultural adaptability, audience-aware communication |
🎙️ Web Radio Founder and Curator | London Burning Web Radio 🇬🇧 | Community building, event concept and production, content and partner coordination |
🛠️ Tools and Approach
CRM and Pipeline Management
- 🟠 Salesforce (Mastercard - client case management and tracking)
- 🔵 Buganizer / internal ITSM (Google - partner issue and escalation tracking)
- 🟦 HubSpot - learning curve acknowledged, fast adaptation track record
Business Development and Events
- 🤝 Cold outreach, networking, referral-based prospecting
- 📋 Proposal writing and value proposition design
- 📊 Budget tracking and supplier negotiation
- 🔄 Post-event evaluation and improvement loops
On building from zero: The SRT Fairs Business Development role is a new position - the first of its kind in the team. This is exactly the kind of challenge I am drawn to. At Google, I was repeatedly deployed into markets with no existing operational framework. At SigaSiga (my current entrepreneurial project), I am building a cross-border partnership network from scratch. Creating structure where none exists, finding the right partners, and making the first relationships stick - that is what I do.
🎓 Recent Development
- 📈 Customer Analytics - Wharton / Coursera ✅
- 🧑💼 Improving Customer Retention - Coursera ✅
- 📱 Introduction to Social Media Marketing - Meta / Coursera ✅
- 🔄 Get Started with Jira - Coursera ✅
- 📊 Scrum Master Certification - in progress
🤝 Why SRT Fairs - Why This Role - Why Now
SRT Fairs has spent 16 years building something genuinely rare: a trusted, human-centered platform connecting students, universities, and educators across the world. The ConnectED portfolio and the flagship in-person fairs are not generic events - they are carefully curated spaces where meaningful decisions get made.
The Business Development Specialist role is the next chapter of that story: opening the platform to non-traditional partners who add value to the student experience without diluting the brand. Accommodation providers. Summer schools. Language programs. Youth travel. Student insurance. These are categories I understand intimately - from the education side as a former university lecturer, from the partnership side as someone who has managed external providers at scale across EMEA.
The Spanish + English requirement is not a checkbox for me. I lived in Argentina for five years. I coordinated teams, managed partners, and handled real situations entirely in Spanish. That's not a language skill - it's an operational asset for the LATAM markets SRT Fairs wants to reach.
This role is new. The pipeline doesn't exist yet. The playbook hasn't been written. That is precisely why I am the right person for it.
Steady hands. Shared wins. New markets, new partners, new categories - let's build it together.